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We have been covering what can registrants expect when they land in Austin for the 2014 SXSW Interactive Festival this March for some time. But what about sessions in the new SXsports programming track, which is open to SXSW Interactive, Film, Gold and Platinum registrants? Today’s installment of the Session Spotlight features FieldLevel Co-Founder Kai Sato and his dual presentation titled “How Future Star Athletes Are Being Discovered.”. Follow him on Twitter at KaiDaywalker.
SXSW: In 100 words or less, what kinds of topics will you be covering in this session? Said another way, what is the description of your session (in 100 words or less)?
Sato: Nate Silver said that “drafting and developing talent properly still represents the greatest value-add to a sports organization.” Mark Cuban agreed, saying “the top 10 guys are easier to spot. How do we improve in identifying the others?” For college and professional teams to identify star athletes, the process has shifted from regional to national and even international. Our session will discuss how the process has evolved and highlight the various technologies that are carrying the industry forward.
SXSW: Have you spoken on this topic before? If so, where and when and what kind of reaction did the session receive?
Sato: Yes, our company, FieldLevel, has helped evolve amateur scouting for several years. People always seem interested in things that can improve their favorite sport and/or team.
SXSW: What kinds of people will want to attend this session?
Sato: People who enjoyed the book Moneyball or shows like FOX Sport’s “Before the Bigs” that depict how athletes ascend and the key decisions that help them matriculate there.